AI is changing fast. And if you're still thinking in terms of tools, you’re already behind. Learn how AI agents are redefining the future of work in your marketing agency.

If you’re a business owner trying to scale your content without scaling your stress, you’re not alone. In a recent episode of Strategy Talks, I had a truly insightful conversation with Donna Mostrom about what it actually takes to scale content that works, without burning out.

If you've ever wondered how to make trending content actually work for your brand, without losing your voice or scrambling to keep up, you're in good company.

the traditional funnel was always more of a measurement tool than a strategy. Marketers often map their tactics to stages like awareness, consideration, and purchase. But real customers don’t move neatly down that path. Instead, their journeys are looping, dynamic, and unpredictable.

AI is not here to take your job, but someone using AI probably will. AI empowers those who know how to leverage it, enabling them to work faster and smarter. The ease of defining your role impacts how vulnerable it is to automation. For instance: Repetitive, narrowly defined tasks (e.g., writing generic blog posts) are easier to outsource to AI. Multi-faceted professionals (e.g., strategists who combine writing, SEO, and audience research) will find AI an ampl

Feeling Overwhelmed by Content Creation? Here's a Simpler Way If you're a small business owner, solopreneur, or content creator staring at a blinking cursor wondering what on earth to post next—you're not alone. Ever feel like your content gets swallowed by the algorithm, or worse, just doesn’t connect? In the kickoff episode of Season 4 of Strategy Talks, host Doreen Morin Van Dam chats with video strategist Paul Banks about how to build a clear, focused content strategy in

Agile is practice of working together as a team that was created by software engineers about 20 years ago. Back in 2001, a group of...

Is your social media content not resonating with your audience? Are your Facebook Page posts just… flat? Does no one respond, engage, ask...

What will it take to execute new strategies, create better content, and succeed? ♻️ Planning. Publishing. Testing. Analyzing. ♻️ I'll...

How to stay motivated to create original content for your small business consistently! 4 crazy tips to implement today.

Tis that time of year... No, I don't mean the holiday season. I mean this is prime season for online, social media voting contests. Let me shoot straight from the hip. Here is the #1 truth you need to start with before you enter a voting contest: "Winning a social media voting contest takes strategy" Wait, what? Yes! Having a strategy ("a winning formula") is more important than the number of followers, email addresses or likes you might have. Case in point: Two of my p

Hi, WordPress lovers and users! Welcome to the More In Media blog. Can I ask you something? What are your blog editing habits? Did you know writing and editing your blog posts directly in WordPress can be hazardous to the health of your website? Don’t worry if you didn’t know – I only found out about 6 months into my blogging journey - and there are a few simple steps you can take to fix it! There are some right ways and some wrong ways to get your blog posts published. S